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Kelly Messerly

Kelly Messerly

Marketing Content Manager

AKA: Editorial Ace
(616) 233-3558



Basically, I help tell the stories of all the amazing things that are happening in the Grand Rapids area. That means, I manage two of our blogs, oversee the production of our annual visitor guide, make sure that our content gets shared with Pure Michigan, and I also support our sales team with marketing materials.


BS, Secondary Education with a major in English and a minor in psychology from Ohio University
MA, English Literature with an emphasis on literary theory from Ohio University
Certified Tourism Ambassador

How long have you worked in the Tourism Industry?

Five years

How did you become a part of the Tourism Industry?

I used to work for a park district and we would frequently partner  with our area visitor's bureau. That's when I first discovered what an important role these organizations play--not just in marketing a place, but also in making it great for everyone.

Favorite Vacation Spot?

If it's warm and sunny with either a beach or a pool, I'm interested.

One piece of advice or tip you would give to a first time visitor to Grand Rapids?

My advice would be: get ready to be amazed! Grand Rapids has an incredible food, beer, music and art scene. And, even though it's a city, it's so easy to get around. Also--make sure you take a trip out to Lake Michigan. We're not lying when we say it's a freshwater ocean!