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Achieving Success Through Human Centered Design

  • Dates:  February 7, 2020
    February 13, 2020
    February 14, 2020
    February 21, 2020
    February 28, 2020
  • Next Occurrence Feb 7, 2020
  • Times:  9:00 AM - 5:00 PM
  • Venue:   Kendall College of Art & Design
    17 Fountain St. NW, Grand Rapids, MI 49503
  • Phone:  616-451-2787 ext. 3012
  • Category:  Craft Shows
  • Price Per Person:  $ 2,499 Registration Fee $ 1,499 Registration Fee - Group Rate (Two or More Participants) $ 1,500 Registration Fee - Non-Profit Rate $ 950 Registration Fee - Non-Profit Rate (Two or More Participants)
  • Classes:   Yes
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De-Mystifying the Practice of Design Thinking

 Do you have challenges that would benefit from a different way of thinking? Human-centered design (HCD) is a creative problem-solving methodology that helps individuals, teams, businesses, and organizations collaborate, create, and innovate.

 Join us for a 4-week human-centered design course for practitioners. Each week we’ll explore a different aspect of human-centered design. We encourage you to bring a real-world challenge that could benefit from a human-centered way of thinking. You’ll have time to discuss and apply what you’re learning to your challenge. At the end of this course you’ll have a process and toolkit to be a better thinker, problem solver and collaborator.

 The course includes all session materials, a human-centered design book, the opportunity to network with other like-minded participants, and an instructor experienced in human-centered design.

 Bring a challenge to the first class (a problem or opportunity that your organization is facing) that could benefit from an HCD perspective.

Here’s what you’ll do in each session:

 Session 1: Fundamentals of Human-Centered Design

Friday, 9:00 a.m. – 5:00 p.m.

In this session you’ll:

  • Delve into the origins of human-centered design
  • Discover the context of innovation
  • Explore what creativity is and how we’re all creative
  • Learn the language of human-centered design

 Session 2: Hands-On Application

Thursday, 9:00 a.m. – 5:00 p.m.
Friday, 9:00 a.m. – 12:00 p.m. noon

In this session you’ll:

  • Apply a human-centered design methodology to a real-world challenge
  • Practice ethnographic research methods to uncover insights about user needs
  • Prototype potential solutions that meet user needs

 Session 3: Bringing Others Along on the Journey

Friday, 9:00 a.m. – 5:00 p.m.

In this session you’ll:

  • Learn the key ingredients to integrating human-centered design into your innovation initiative
  • Explore techniques to bring others along on your innovation journey
  • Apply new tools to manage your innovation initiative

 Session 4: Creating a Culture of Innovation

Friday, 9:00 a.m. – 5:00 p.m.

In this session you’ll:

  • Examine ten levers that can be pulled to create a culture of innovation
  • Gain insights into your organization’s culture
  • Create a change plan to move your organization towards innovation

 

Achieving Success Through Human Centered Design
  • Times:  9:00 AM - 5:00 PM
  • February 7, 2020 to February 28, 2020
  • Kendall College of Art & Design
  • $ 2,499 Registration Fee $ 1,499 Registration Fee - Group Rate (Two or More Participants) $ 1,500 Registration Fee - Non-Profit Rate $ 950 Registration Fee - Non-Profit Rate (Two or More Participants)