WHAT: Experience Grand Rapids (EXGR) announces a revamp for Culture Pass GR. Culture Pass GR is a three-day pass to seven downtown cultural attractions that costs $24. The pass also includes additional offers and discounts to several arts and culture organizations such as Broadway Grand Rapids, Grand Rapids Treetop Adventure Park, and Opera Grand Rapids.

WHERE: The participating cultural attractions include:

  • Grand Rapids African American Museum & Archives
  • Grand Rapids Art Museum 
  • Grand Rapids Children’s Museum
  • Gerald R. Ford Presidential Museum
  • Grand Rapids Public Museum
  • John Ball Zoo
  • Urban Institute for Contemporary Arts

The pass is good for one redemption at each of the seven attractions within the three-day period.

WHO: The Pass is perfect for visitors who are planning a trip to Grand Rapids in the near future as well as for locals who have family or friends coming into town for a visit.

WHEN: Once a pass is purchased, the purchaser will have six months to activate it. After a pass is used for the first time at an attraction the timer will begin, and the purchaser will have 72 hours to visit the attractions. The additional offers are good for six months from purchase and don’t expire after the three-day period.

WEBSITES: Culture Pass GR can be purchased at https://www.experiencegr.com/culture-pass/.