Partnership Levels
Become a Partner
Partnership Levels:
Bronze Partner (Free)
- Basic listing – including business name, address, web URL and phone number – on ExperienceGR.com, the area’s most comprehensive resource for things to do in Grand Rapids/Kent County.
- Ability to add your events and activities to ExperienceGR.com listings via our website form.
- Opportunity to offer special deals to convention and sporting event visitors through our GR Attendee Exclusives program.
Gold Partnership ($250 Annually)
- Premium listing – including a description of your business, unlimited photos, and connections to your social media channels and Yelp & TripAdvisor profiles – on ExperienceGR.com, which receives 5,000+ clicks daily.
- 24/7 access to our PartnerNet portal so you can update your website listings and information anytime, communicate with other EXGR partners and share industry-related information, and access the EXGR Business Development Plan to help inform your own marketing efforts.
- Opportunity to promote your local events on our online Calendar of Events.
- Subscription to our monthly Partner Bulletin, which includes business-boosting tips, partner news and invitations to share your business stories with us so we identify more opportunities to market your organization.
- Access to our Convention Calendar, which shows you which groups are coming to Grand Rapids when – vital info for your scheduling and promotions.
- Participation in EXGR programming such as Restaurant Week GR, Flights of Flavor®, Attraction Pass GR and Frontline Attraction Pass.
- Invites to exclusive EXGR partner events such as our Annual Tourism Forum, Fall Partner Event, Toast the Town, webinars and additional networking events.
- Opportunity to offer special deals to convention and sporting event visitors through our GR Attendee Exclusives program.
- Inclusion in accessibility initiatives like venue reviews by Disability Advocates of Kent County and listings on Wheel the World, an online travel platform dedicated to accessible tourism.
- Opportunity to participate in EXGR-sponsored giveaways.
- Potential referral of your services to groups meeting in Grand Rapids.
Gold Partners also receive first consideration in EXGR public relations and social media initiatives such as:
- Potential inclusion in itineraries for national influencers and travel writers hosted by EXGR.
- Potential participation in Hummingbird campaigns conducted by local micro/nano-influencers.
- Potential trade show collaborations with EXGR.
- Increased opportunities for social media features and collaborations – reel features, social media roundups, reshared story content and more.
Platinum Partnership - (Hotels Only - Price Varies)
Platinum partnerships are reserved for hotels and they include all the perks of a Gold partnership along with these lodging-specific benefits:
- Convention room sales leads
- Attraction Admission Pass Program for frontline staff
- Participation in Team Grand Rapids meetings
Platinum pricing is determined by the multiplying the # of rooms at your property x $1.50 ($250 annual minimum).
Meeting Marketing Add On (Additional $150)
If you rent out meeting space – whether it’s a small private room or a huge ballroom – we can help you market it:
- Your meeting facility description, specs and layout will be listed in the Meetings section of ExperienceGR.com, where meeting planners go to search for local gathering spaces.
- Our Sales Team will provide you with relevant convention facility sales leads.
Ready to become a partner?
Please complete the online application form below. We offer an online payment option via PayPal for Gold and Meeting Add on Partners. Access the online payment page here. Platinum (hotel partners) payment can be paid through the PartnerNet or arranged through Jaylyn McCloy at JMcCloy@ExperienceGR.com.