About Us
Experience Grand Rapids is the official Destination Marketing Organization (DMO) for the area. We are the only community resource devoted to marketing the destination brand by raising visitor awareness of the region’s product – i.e., its appeal as a tourism and convention destination. Our efforts produce millions of dollars in direct and indirect revenues and taxes that uplift the local economy.
The mission of Experience Grand Rapids is to grow an exceptional community by sharing Grand Rapids with the world. What does that really mean? It means that we inspire tourism and conventions through short-term promotions, long-term marketing and sales strategies, and a focus on community developments that will impact the visitor experience.
Experience Grand Rapids is fortunate to enjoy the support of a community that understands and appreciates the value of business and leisure travel to the area. In return, we strive to keep community members informed on what we are doing and how our efforts impact the local economy and quality of life. We created this page to showcase recent EXGR developments, points of local pride and the ongoing effort to make Grand Rapids/Kent County feel more welcoming to everyone. Subscribe to the Friends of Experience GR newsletter to have the latest news delivered straight to your inbox every quarter.
