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  • Downtown
    Enjoy a huge range of entertainment, dining, shopping and sightseeing opportunities, all within an easy, eye-catching 10-minute walk.
    West Side
    From tigers and coffee to meat markets and Mexican restaurants, the West Side is a fascinating mix of old-school and up-and-coming.
    Grit, growth and creativity characterize this downtown neighborhood, which boasts unique galleries, clever dining spots and many pleasant…
    Heritage Hill
    One of the nation’s top old-house neighborhoods – with 1,300 buildings dating back to 1844 – is just a five-minute walk from downtown.
    Medical Mile
    This world-class health-sciences corridor is spurring new retail and residential developments well beyond its namesake mile.
    North Quarter
    The city’s largest park, tiniest burger joint, oldest sweet shop and newest best-bar winner are just a few of the pleasures that await visitors.…
    Diversity is the hallmark of Southtown, with numerous ethnic groups contributing to a vibrant mix of restaurants, shops and events.
    An eclectic mix of specialty shops, galleries, restaurants and entertainment venues reflect this area’s friendly, funky, fabulous character.
    Choose from our curated Personas.


    If you've never been to a West Michigan beach, you're missing out on one of America's finest treasures. Crystal-clear fresh water as far as the eye can see. Clean, spacious sugar-sand beaches. Gorgeous sunsets that paint the sky orange and purple and pink.

    But don't take our word for it: Condé Nast Traveler named the Lake Michigan shoreline one of the 25 best in the world. MTV ranks Oval Beach as one the five most beautiful in the U.S. Visitors who spend time on our lakeshore will tell you it's unlike any other place on Earth.

    All the more amazing: our beaches are just 30 minutes or so away from the bustling heart of Grand Rapids, a cosmopolitan city on the leading edge of art, culture, dining and entertainment. So you can easily spend a day on the beach and a night on the town - or vice versa!

    Check out our favorite beaches below or click on the "View Map" to see the locations plotted on a map.